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Search results for “Google Hotel Ads”
Google eliminates fees for hotel booking links
03/10/2021
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6:22:08 PM
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Google says “commercial relationships, advertising and payment to Google are not considered at all” for the ranking of free, organic links.
Journera uses traveler segment data to help complete the trip
04/06/2021
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6:16:27 PM
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Journera claims a superior marketing ROI with data tool JourneyAware, generating more bookings and revenue than alternative tools that largely rely on online search or shopping data.
China is going to be a locomotive for the travel train: Booking Holdings CEO
11/26/2020
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11:56:37 AM
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Known for his balanced perspective, Booking Holdings’ CEO Glenn Fogel believes that one shouldn’t expect immediate rebound despite emerging developments around vaccines.
65% of hotel bookings through metasearch come from Google Hotel Ads
10/16/2018
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3:06:02 PM
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Google Hotel Ads has become the most profitable metasearch engine, with a 150% growth compared to the same period last year, when it only represented 26%.
OTA buys payment license; Alibaba invests in Utour, Dufry | Weekly Review
10/11/2020
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4:38:09 PM
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Travel experiences platform KKday raises $75 million in C round; Marriott’s occupancy rate in China tops 80%.
Baidu introduces first hotel ads product
06/19/2019
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6:20:28 PM
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As participation grows, Baidu may open up more advertising channels to test out Aladdin’s profitability.
Booking.com hits out at EU rules it says will ‘hobble’ platform
10/28/2020
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10:08:50 AM
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The EU does not plan to single out individual entities, fearing legal challenges over unfair targeting.
Google’s tours & activities tests don’t equal a game-changer – yet
09/02/2020
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1:42:22 PM
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Once Google finds its footing with its ad products for the sector, expect plenty of disruption ahead for the future of search.
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